Healthcare Division of Motion

Human understanding

National Research Corporation has been a trusted research partner to thousands of hospitals for nearly 40 years. With a bold vision for the company’s next chapter and ambitious plans for growth, NRC turned to Remedy to help reposition its brand in accordance with a new tech-driven product portfolio.

Together, we developed a new positioning strategy and completely reimagined NRC Health brand anchored around the company’s unique ability to deliver something highly sought among healthcare providers today: human understanding.

Strategy

Market research

Audience segmentation

Positioning strategy

Brand architecture

Comprehensive marketing plan

Brand principles

Design

Corporate identity

Brand voice

Messaging strategy

Internal brand launch

External brand launch

Visual expression

Website

Video

Digital marketing

Sales collateral

Brand guidelines

National Research Corporation newspaper ad

National Research Corporation brand logo design health company

The new NRC Health corporate identity pays homage to its legacy of providing consumer insight at the individual level through a subtle ‘1’ embedded in the ‘n.’

National Research Corporation business cards design

National Research Corporation brand employee information cards

National Research Corporation website design

National Research Corporation brand employee information cards

National Research Corporation brand employee information cards

National Research Corporation powerpoint sales template

National Research Corporation powerpoint sales template

Our work