ACCOUNT EXECUTIVE
A broad perspective
“In addition to marketing, I have a degree in Spanish. I also studied abroad in Chile. That experience has given me a unique perspective about how other cultures think and respond to media. It’s critical to consider where your target audience is coming from when you’re trying reach them with a message.”
Previous experience
“Working as a PR intern for the University of Michigan Health System gave me an inside look into what goes into maintaining a healthcare brand. It was also a great opportunity to learn more about the industry firsthand.”
Source of motivation
“I’m personally interested in preventive healthcare, especially for kids. By teaching children healthy habits early, they have a better chance of staying healthy. And this country needs to adopt this kind of thinking more than ever. This generation of kids may be the first to not outlive their parents. That really alarms me.”
Self-proclaimed master of...
“Google. I use it for everything: search, news, e-mail alerts, maps. I just really love to Google.”
Why Remedy?
“Aside from being a company with a conscience, Remedy allows me to contribute throughout the whole process, from generating ideas to production.”
Education Bachelor of Arts in Spanish and Communication Studies University of Michigan Little-known fact “I was in a TV commercial for a grocery store in Indiana when I was little.” |
Account executive at a glance: What Marissa does all day Competitive research and analysis Supports account supervisors with marketing plan development Becomes a scholar of clients’ business |