Healthcare is getting back in touch with its human side. These days every Remedy client engagement seems to anchor around a similar brief: remove the complexity and make things more clear, meaningful, and…human.
For global leaders like IBM Watson Health, visionaries like the Illinois Medical District, and social champions including the Chicago Department of Public Health, our “Health needs help” mantra is more relevant than ever.
Chicago Department of Public HealthRemedy approached City of Chicago leaders about creating a campaign around the importance of prenatal care. Guided by collaboration with women in west-side communities, “Know & Go” has become one of Chicago’s most accessed public health campaigns in years.
National Research Corporation has been a trusted partner to thousands of hospitals for 35 years. To gear up for its next 35, they turned to Remedy to reposition their brand around the company’s heritage of enabling human understanding.
Illinois Medical District
The Illinois Medical District is building a world-class medical innovation hub on Chicago’s west side. Our work together began in 2016 with a bold positioning strategy and identity system for the District. This year, the brand launches in earnest, targeting medical pioneers around the world.
Vein Clinics of America
The nation’s largest system of varicose vein treatment centers chose Remedy to lead their brand refresh. A new positioning strategy, tagline, and brand expression were inspired by their holistic approach: from a foundation of vein health, beautiful legs follow.
With a plan for aggressive expansion into North America, Dublin-based Oneview came to Remedy for a comprehensive brand repositioning. The new platform leverages their game-changing interface that integrates vast clinical, administrative, and patient-centered content.
Triumph over cancer: Sparrow
For 10-year client, Sparrow Health, our latest work spotlighted its exceptional cancer program. Designed to unfold over several years, the new campaign began in 2016 with the incredible stories of three Sparrow patients. In 2017, the campaign focus shifts to Sparrow’s new flagship Cancer Center.
Seeing behind the scenes: Sparrow
We helped longtime client Sparrow Health take a leadership position in the transparency movement by inviting consumers to see behind the scenes of the care they receive. ChooseWisely.Sparrow.org offers video and written content that demystifies topics such as ER wait times and hospital ratings. See more.
Medical Home Network
In 2010, Remedy helped Medical Home Network, a visionary non-profit in the medical home concept, craft its value proposition and flagship website. In 2016, we came together again to take both to the next level.
Shaping what’s next:
JPMorgan Chase & Co
The global financial leader turned to Remedy to help share its consulting expertise in the healthcare sector. Manifest as a white paper series, the first installment captured insights from the 2016 Healthcare Advisory Council: an intimate gathering of healthcare luminaries and JPMorgan execs, including Chairman and CEO, JPMorgan Chase & Co, Jamie Dimon.